SPAR Banner

Marketing Support

All SPAR retailers benefit from a best-in-class marketing support package delivered at a national and local level. This includes:

  • National radio
  • Point of sale
  • SPAR live radio
  • Door-to-door leaflets
  • A digital strategy
  • A consumer magazine


Promotional_leaflets_thumb.jpg SPAR_Trick_or_Treat_Halloween_Magazine_2016 SPAR_Radio

At Blakemore Trade Partners we provide strategic marketing support for all our stores as well as tangible tactical activity:

Local Marketing audits

Define the marketing opportunities that are unique to your store, whether that is truly understanding your store catchment area for leaflets, negotiating additional distribution opportunities – at local businesses, caravan parks or residential homes – or creating and maintaining social media platforms or identifying local PR opportunities. 


Marketing Club

Stores on our Retail Partners Scheme are also able to join the Blakemore Trade Partners Marketing Club.

This is a scheme for retailers who wish to enhance their marketing package.

Designed to ensure that all stores can benefit, the tiered structure enables retailers to select the tier which most appropriately meets their needs. 



Promotional Campaigns


Value Initiatives


SPAR Brand