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Guild Academy Launches New Interactive Learning Modules

June 01, 2018


A.F. Blakemore’s Guild Academy has extended its Interactive Learning programme for SPAR retailers with the launch of a new suite of online learning modules. 

The eight new interactive modules cover the topics of health and safety, the sale of age-restricted products, food safety, customer care, dealing with complaints and conflicts, forecourt practices and food service operations.

Designed and developed in-house by the Guild Academy’s training team, the units have all been tailored to meet the specific needs of SPAR retailers and are available free of charge.

Training & Development Manager Kerry Hunt commented: “The new online learning modules will provide retailers with the essential tools to deliver great customer service and ensure legal compliance.

“With each module taking between six and 15 minutes to complete, the training is ideal for getting new starters up to speed quickly with basic legal and operational knowledge, or refreshing existing staff in these important areas.”

The modules take a blended learning approach where text, imagery and animation are complemented with voice over to ensure that all preferred learning styles are met.

Designed to be lively and engaging, the units include activities and quizzes that are designed to check the learner’s understanding of the topic.

The use of ‘next’ and ‘previous’ buttons allow the learner to go at their own pace, and each learner can produce a certificate upon successful completion of a module.

Retailer Jacqui Dales, who runs SPAR London Road in Boston, Lincolnshire, said: “The Guild Academy’s Interactive Learning programme is a fantastic training tool that has enabled me to deliver training to my staff more quickly than ever.

“I can choose the modules that are relevant to my stores to ensure that the training fits my business."

Further information on the Guild Academy and its training courses can be found at


A few screenshots of the new Interactive Learning modules

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